Immersive led room

Introduction to Pixel Artworks The Lighthouse, a cutting-edge office space featuring an immersive LED room and interactive LED screens

Welcome to the world of immersive LED screens and interactive displays at the Pixel Artworks Lighthouse! In today’s digital age, technology has become an integral part of our daily lives and it continues to evolve in ways we could have never imagined. One such innovation that has taken the marketing and entertainment industries by storm is immersive LED rooms and interactive LED displays. These cutting-edge technologies have revolutionised the way we experience events, shows, and installations by creating a mesmerising visual playground that captivates audiences like never before. And when it comes to these advanced technologies, no one does it better than Pixel Artworks – a leading creative production company known for their stunning visual creations worldwide. So when Pixel recently moved into their brand new headquarters in Farringdon, London it was an honour that they once again chose to work with Dynamo LED Displays to bring their imaginative designs to life.

LED Bar at Pixel Artworks entrance to the lighthouse

Installed by Dynamo LED Displays and designed by Pixel Artworks to designed to elevate your perception of what’s possible in the world of immersive

Step into the future of office spaces with the Pixel Artworks Lighthouse—an extraordinary workplace that’s designed to inspire and amplify creativity. This cutting-edge office space boasts a sleek, modern design that’s engaging and spectacular. The immersive LED room and interactive LED screens from Dynamo LED Displays were built to elevate your senses and take your imagination to new heights. Pixel Artworks, a team of visionary designers, have created something truly groundbreaking that is guaranteed to leave you in awe. The Lighthouse is more than just an office, it’s a sanctuary for innovation and a place where magic happens. Experience it for yourself and discover what’s possible in the world of immersive.

The power of immersive LED room technology and how it can enhance visitor experience in boardrooms, museums, exhibits and attractions.

Immersive technology has the power to transport us to different worlds, allowing us to fully immerse ourselves in new and exciting experiences. The technology has come a long way in recent years, and it is now more accessible than ever before. This means that it is being utilised in an even wider range of settings, from boardrooms to museums, exhibits and attractions. By creating a sense of immersion, immersive LED room technology is engaging visitors in a new and exciting way, allowing them to feel like they are a part of the experience rather than just passively observing it. This can lead to a more memorable and impactful experience, and can enhance the overall visitor experience. With its ability to engage audiences like never before, it’s clear that immersive technology is here to stay.

Immersive LED Room Pixel Artworks The Lighthouse

Discussion on the use of LED screens in creating visually stunning displays and how it impacts audience engagement

The use of LED screens has revolutionised the way we create visually stunning displays and engage with audiences. These screens offer a “wow factor” that was previously unattainable with traditional displays like projectors without dark environments. They are captivating, drawing in the attention of viewers and immersing them in the experience. LED screens allow for dynamic visuals, vivid colours, and high resolutions, creating a truly breathtaking visual display. As a result, audience engagement has increased, as people become more interested and invested in the experience. With the ability to create stunning displays and captivate audiences, LED screens have become a game-changer in the world of visual communication and immersive LED rooms.

The LED Displays that Light Up The Lighthouse

The showcase of LED displays at the Lighthouse, include the ‘History Wall’ that measured 1.98m (w) x 2.48m (h) and displays content showing Pixel Artwork’s recent projects including the Dubai Airport project that Dynamo and Pixel previously collaborated on. ‘The Bar’ which features an LED wall split up by joinery into 28 sections that Pixel use to show video content in the individual sections as well as the screen as a whole which measures 5.45m (w) x 1.48m (h) in total. The ‘Interactive Wall’ that features incredible AI integration allowing visitors to input prompts via a tablet which it then uses to manipulate the camera feed from the screen that measured 3m (w) x 2.5m (h) to display imagery relating to the original prompt. Lastly and arguably most spectacular is an Immersive LED Room ‘The Originals Theatre’, a huge 16.36m (w) x 2.48m (h), 1.95mm pixel pitch, 270º immersive room showcasing various content including a miniature version of Pixel’s Outernet experience ‘The Butterfly Trail’.

Digital Art as a Marketing Medium

Digital art has always pushed the boundaries of creativity and innovation. But these days, technological advancements are revolutionising the way we consume and market it. Resin protections and low pixel pitch are two of these game-changing innovations. Resin coatings provide a protective layer to digital artworks, making them more durable and resistant to wear and tear. With low pixel pitch, the display resolution of digital art is higher, which allows for closer viewing. This enhances the viewer’s experience and makes it possible to appreciate even the smallest details in the art. Thanks to these technologies, digital art is now more accessible, interactive, and marketable than ever before. The possibilities for using digital art as a medium for marketing and brand promotion are endless, and we’re excited to see what the future holds.

Tom Burch on the Immersive LED Room – The Originals Theatre

In an interview with the creators of the Pixel Artworks Lighthouse, discussing their process and inspiration for incorporating the immersive LED room into their office environment. Tom Burch, managing director said the following;
“The Originals Theatre is our 270º wraparound LED space in The Lighthouse, the home of Pixel Artworks. It was designed to showcase our slate of Originals experiences – Pixel Artworks owned IP experiences – and offer clients an educational experience on LED technology.
We designed the LED room with curved corners to create a more seamless viewing experience and to avoid breaks in perspective which occur using 3d workflows on conventional or square corners. As the Originals Theatre is dedicated to featuring the best of our content experiences, we opted for the 1.9mm DRE series over SMD due to its superior contrast and colour reproduction. The resin coating also provides the required durability for an audience who get very close to the screen.
We are delighted to acknowledge our partnership with Dynamo for this project, they were supportive and knowledgeable throughout the entire process”.

The LED Bar pixel artworks

Benefits of investing in immersive LED screens and interactive displays for businesses, events, and exhibitions

Thanks to the advancements in technology and the reduction in associated costs, investing in immersive LED rooms and interactive displays is a game-changer for businesses, events, and exhibitions. These displays offer an unparalleled level of engagement, providing inspiring experiences for your customers. With mesmerising visuals and intuitive interfaces, you’ll be able to showcase your brand identity in a unique way that is sure to leave a lasting impression. By investing in this technology, you’ll not only stand out from the competition, but you’ll also create a memorable experience for your customers that will keep them coming back for more.

As the technology continues to evolve, so too will the benefits of investing in immersive LED screens and interactive LED displays. Whether you’re showcasing new products, creating a unique exhibition, using them to emulate a real estate viewing or adding a wow factor to your store, this technology is a powerful tool that can help take your business to the next level.

Exploring the potential future advancements in immersive LED technology and its impact on various industries

Imagine a world where the boundaries between reality and virtual reality are blurred beyond recognition. With the rapid advancements in immersive LED room technology, that future is closer than ever before. Industries across the board, from 3D gaming to XR solutions, are eagerly exploring the possibilities that LED volume can offer. With sharper, brighter images and an unparalleled level of interactivity, immersive LED technology is poised to revolutionise the way we work, play, and communicate. As we continue to push the limits of what is possible, the potential for this technology is truly limitless. It’s an exciting time to be alive, and the future of immersive LED technology is looking brighter than ever before.


Highlighting the transformative power of immersive LED rooms and interactive displays in creating unique, educational and memorable experiences for visitors.

Immersive LED rooms and interactive displays have the ability to transform the way we perceive and experience the world around us. From educational exhibits to artistic installations, these technologies inspire creativity and curiosity, captivating visitors and leaving a lasting impression. At Pixel Artworks, these innovative tools have become an integral part of their work, helping them to think outside the box and push the boundaries of what’s possible. Through the power of technology, they’re able to transport their clients and their audiences to new worlds, enhance learning and understanding, and create memorable experiences that leave a lasting impact. The possibilities are truly endless, and we’re excited to continue exploring the transformative power of immersive LED rooms and interactive displays.


In conclusion, the Pixel Artworks Lighthouse is a groundbreaking example of how immersive technology has transformed the creative world. From LED screens creating breathtaking visual displays to interactive AI experiences that engage and educate visitors, this innovative office space showcases the limitless possibilities of combining art with technology. As discussed, these advancements are not limited to just museums and exhibits but can be applied to various industries such as business and events. The creators behind the Lighthouse have demonstrated their passion and expertise in incorporating technology into their art installations, and their work serves as an inspiration for others to push the boundaries and create truly unique experiences. We encourage you to further explore the potential of immersive LED screens and interactive displays for your own businesses or events. For more information or to speak with one of our team members regarding this technology, please do not hesitate to reach out. Let us embrace the power of technology and continue to transform the way we experience art. The future holds endless advancements in this field, and we cannot wait to see where it takes us next.

This field is for validation purposes and should be left unchanged.